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Feeling posterous lately
No reflection on our beloved WordPress blog, but I’m finding myself more and more relying on Posterous for my blogging. Posterous makes it brain-dead easy to post via email or from a browser, using the “Share on Posterous” bookmarklet. Go check out my Posterous, if you wish. The other nifty feature is that Posterous will automatically repost [...]
Continue reading...Cheap tricks for entrepreneurs
15. September 2009
One of the sessions I’ve proposed for the next UnSummit is called “Cheap tools and tawdry tricks for consultants, freelancers and accidental entrepreneurs.” The idea for the session stems from two rather obvious trends: Everyone’s a startup Thanks to the downturn, the streets are littered with talented but unemployed professionals. Some are using the occasion to go [...]
Continue reading...Exciting entrepreneurial developments in MSP
15. July 2009
I’ve probably bent a few too many ears in the Twin Cities about the need for creative and technical types to get together and find ways to put their skills toward something greater than just serving advertising and marketing clients. While the ad/marketing biz is great (hey, it pays my bills), IMHO it’s not a [...]
Continue reading...Is your Web site polite?
14. April 2009
HOW PEOPLE APPLY THE BASIC SOCIAL RULE OF POLITENESS TO COMPUTERS There is a well-known documented fact about human behavior: People will tell you what they think you want to hear. For example, if a waiter asks how his service was, people are more likely to give him a positive response. If a 3rd party asks [...]
Continue reading...The shopper marketing revolution
7. January 2009
70% of all purchase decisions are made in store. 68% of in-store purchases are impulse buys 68% of consumers are brand-switchers. Only 5% are loyal to one brand. These numbers, which come out of a GMA/Deloitte research paper called “The Call for Shopper Marketing,” really bring into question how we’ve allocating our time and money in reaching out to [...]
Continue reading...The next UnSummit
11. December 2008
We’re starting to organize the next UnSummit. Here’s what’s known: Date: A Saturday in Februrary or March. We’ll announce the date as soon as things are finalized. Location: TBD Food, drink: Yes. We’re looking to get some kind souls to underwrite food and drinks. Topics: I may need some help honing this down to a couple of snappy sound bites. In the meantime, [...]
Continue reading...An amazingly right technology for the times
5. October 2008
Yet more from the latest Minnov8 podcast… Graeme Thickens (start at 23:40) reacts to the suggestion that as companies tighten their belts and start questioning costs, social media will be put on the chopping block: “Social Media doesn’t cost a lot of money. It takes participation by an individual or more than one individual within a company, [...]
Continue reading...Unreflections on UnSummit08
2. October 2008
Before my memory begins to fail, I wanted to offer some observations about yesterday’s UnSummit08 conference. For those of you who were out of the loop, UnSummit was an impromptu conference that a few of us put together when we heard that the Summit conference, put on by the Minnesota Interactive Marketing Association (MIMA), was [...]
Continue reading...A massive, subprime bailout of links
24. September 2008
Oh my, has it been a week since we last talked? If we follow each other on Twitter, then it’s probably been more like a few minutes, as that’s where I’ve been spending/wasting my time. Which brings us to the first in this cavalcade of content: Graeme Thickins, of DoApp and Tech~Surf~Blog fame, ponders whether using [...]
Continue reading...Announcing UnSummit08
17. September 2008
Whatcha doing on Oct. 1? Did you clear the day for the MIMA Summit but didn’t get your tix in time? Or are you looking for a different kind of Summit? Announcing UnSummit08, a conference for the rest of us. The disenfranchised. The disgruntled. And those of us who simply failed to register on time What’s the [...]
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29. November 2009
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