Polymer Studios::Web Consulting

Emptor caveat

Beware the buyer. (Okay, I’m not a Latin scholar, and Latin grammar probably doesn’t work that way, but you take my meaning.) NBC Universal made a high-profile decision in August not to renew its contract to sell its video content through iTunes. Instead, they’ve chosen to join forces with News Corp. to build a new [...]

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Chronic social fatigue syndrome

This past couple of weeks has been one conversation after another with prospects and clients about building social Web sites for their unique customer and member audiences. Not that I’m complaining — it’s fun work to imagine how businesses can create communities where they previously had unrelated individual customers. But all this talk [...]

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Social media for the corporate set

I’ve been grooving on a relatively unknown social media site for a couple months now. Well, at least it’s unknown outside the rarified world of corporate communications. The site, MyRagan.com, is the spawn of Ragan Communications, the company that has put out the weekly Ragan Report newsletter for some 35 years. I remember this yellow [...]

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Gracious professionalism

Lego, uploaded by .eti. I signed up to coach my son’s team in the FIRST Lego League, a Lego robotics competition founded by Dean Kamen of Segway fame. Besides all the cool Lego parts, sensors and servos, I was impressed with the league’s values, which are reviewed with the kids as the first order of [...]

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