Polymer Studios :: Web Consulting

For most businesses, the question of what to play while customers are on hold is not critical. Important, but not vital to customer satisfaction.

What if most of your business is handled over the phone? If you’re the iconoclastic savings bank ING Direct, you help customers cope with waiting by playing messages that are witty, informative and, most importantly, respect your customers’ intelligence.

Check it out!  ING Direct: On Hold Messages