Comments on: Marketing heresies http://polymerstudios.com/2008/09/30/marketing-heresies/ Tue, 27 Jul 2010 07:34:32 -0700 http://wordpress.org/?v=2.8.3 hourly 1 By: ROI of blogging | Polymer Studios::Web Consulting http://polymerstudios.com/2008/09/30/marketing-heresies/comment-page-1/#comment-1049 ROI of blogging | Polymer Studios::Web Consulting Fri, 10 Oct 2008 15:36:42 +0000 http://polymerstudios.com/blog/?p=162#comment-1049 [...] ranted on more than one occasion that marketers should use social media, including blogs, as an R&D [...] [...] ranted on more than one occasion that marketers should use social media, including blogs, as an R&D [...]

]]> By: Postcard Printing | PrintPlace http://polymerstudios.com/2008/09/30/marketing-heresies/comment-page-1/#comment-1024 Postcard Printing | PrintPlace Mon, 06 Oct 2008 22:43:08 +0000 http://polymerstudios.com/blog/?p=162#comment-1024 I don’t think I could say that creative doesn’t matter! I could be persuaded to believe that creativity comes after relevance. People aren’t going to care about how creative you are if you’re talking about something they don’t care about. I also don’t think a final product should be “good enough.” That is not good enough. I don’t want to buy something that is “good enough” – I want something that is better than the rest! That makes me feel better than the rest! If you’re talking about getting a new Web page live that is good enough until you can deliver the final outstanding Web page, then yes, “good enough” will do. I see good enough as temporary, not the final product. I don’t think I could say that creative doesn’t matter! I could be persuaded to believe that creativity comes after relevance. People aren’t going to care about how creative you are if you’re talking about something they don’t care about. I also don’t think a final product should be “good enough.” That is not good enough. I don’t want to buy something that is “good enough” – I want something that is better than the rest! That makes me feel better than the rest! If you’re talking about getting a new Web page live that is good enough until you can deliver the final outstanding Web page, then yes, “good enough” will do. I see good enough as temporary, not the final product.

]]> By: Print Advertising Eye Candy http://polymerstudios.com/2008/09/30/marketing-heresies/comment-page-1/#comment-1023 Print Advertising Eye Candy Mon, 06 Oct 2008 22:36:16 +0000 http://polymerstudios.com/blog/?p=162#comment-1023 <strong>Marketing Heresies That Have Turned Out To Be True...</strong> I’m taking you back to junior high and high school – the places where rumors abound! Except, this time, we’re going to wander the heresies of marketing. There are plenty of heresies that float around on the Internet and in...... Marketing Heresies That Have Turned Out To Be True…

I’m taking you back to junior high and high school – the places where rumors abound! Except, this time, we’re going to wander the heresies of marketing. There are plenty of heresies that float around on the Internet and in……

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