Feeling posterous lately
No reflection on our beloved WordPress blog, but I’m finding myself more and more relying on Posterous for my blogging. Posterous makes it brain-dead easy to post via email or from a browser, using the “Share on Posterous” bookmarklet. Go check out my Posterous, if you wish. The other nifty feature is that Posterous will automatically repost [...]
Continue reading...15. September 2009
Cheap tricks for entrepreneurs
One of the sessions I’ve proposed for the next UnSummit is called “Cheap tools and tawdry tricks for consultants, freelancers and accidental entrepreneurs.” The idea for the session stems from two rather obvious trends: Everyone’s a startup Thanks to the downturn, the streets are littered with talented but unemployed professionals. Some are using the occasion to go [...]
Continue reading...18. August 2009
Emotionally intelligent hold messages
For most businesses, the question of what to play while customers are on hold is not critical. Important, but not vital to customer satisfaction. What if most of your business is handled over the phone? If you’re the iconoclastic savings bank ING Direct, you help customers cope with waiting by playing messages that are witty, informative [...]
Continue reading...28. July 2009
Welcome Farm Credit 10th District
Below are a number of resources related to my talk, “Social Media: Friend or Foe?” given on November 19, at a marketing conference hosted by the Farm Credit Bank of Texas. I want to thank Stan Ray and Lora Blume for their tremendous hospitality and everyone who attended for their kind attention and challenging questions. Social [...]
Continue reading...21. July 2009
What if users are the problem?
“Over and over, I have seen how a UCD (User Centered Design) process will tend to emphasize certain benefits of an experience like ‘convenience’ over other, more meaningful sources of social value.” From an article in core 77 by Robert Fabricant, creative director of frog design.
Continue reading...15. July 2009
Exciting entrepreneurial developments in MSP
I’ve probably bent a few too many ears in the Twin Cities about the need for creative and technical types to get together and find ways to put their skills toward something greater than just serving advertising and marketing clients. While the ad/marketing biz is great (hey, it pays my bills), IMHO it’s not a [...]
Continue reading...24. June 2009
Why so quiet?
Although things have been quiet on the Polymer Studios blog, we haven’t been idle. In addition to project, yours truly has been blogging steadily for one of our clients on matters related to retail marketing for banks. Feel free to peruse the 50+ postings at johnryanblog.com. Or you can skip to the chase and simply click [...]
Continue reading...14. April 2009
Is your Web site polite?
HOW PEOPLE APPLY THE BASIC SOCIAL RULE OF POLITENESS TO COMPUTERS There is a well-known documented fact about human behavior: People will tell you what they think you want to hear. For example, if a waiter asks how his service was, people are more likely to give him a positive response. If a 3rd party asks [...]
Continue reading...31. March 2009
Polymer Studios inks big soccer sponsorship
For those of you who read about last summer’s visit to Corazón de Ñaupas in Peru, I’m pleased to report that Polymer Studios is the proud sponsor of the town’s soccer club. On my last night in the village, the club presented me with a formal request for sponsorship, typed up on the only typewriter for [...]
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29. November 2009
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